Sims and Haptics

Thanks to the virus, I think we’re all logging more flight simulator time lately. I was talking with a game-designer friend about sims and haptics. To save some of you running to the dictionary, haptics are kinesthetic cues given by electronic devices. Like when...

Baffles Are Often Baffling

Maybe it’s just a coincidence that we use the same word for a piece of silicone that directs cooling air over an aircraft engine – and a state of bewilderment. In the world of sound it’s also used to describe the box that contains a...

grok

I was talking with a friend recently and he said “I understand it intellectually, but I’m not sure I’ll ever grok it”. I haven’t heard that word in years, maybe as far back as reading Heinlein in high school. (I was more of an Asimov fan...

Fail Harder

Much of the award-winning advertising from the last several decades was produced by Weiden + Kennedy. As they grew and pushed the creative envelope, their motto became “Fail Harder” – if your failures are small you’re not trying hard enough. As...

Infographic

I’ll be honest. Writing this month’s column about engine data as thousands continue to die from the virus seemed – trivial. Then two things came to mind. First, you’re probably reading this to get a short break from the news. Second, so much of...